The practice is making some huge amounts of money. These developers, who tend to be aged between 14-25, can convert these Robux back to cash. Mini-game developers earn 70 per cent of the Robux spent on their games, with the company taking the other 30. Players can purchase Robux with real money, and use them to purchase mini-games and items.
Roblox is free to play, but there is an in-game currency called “Robux”, which are key to the company’s success. Daily users are were 85 per cent in March 2021. The Covid-19 pandemic caused it to explode, with children stuck at home, unable to go to school. It was relatively unknown for much of its early life, but started to gain popularity in the late 2010s. The company was founded by David Baszucki and Erik Cassel in 2004, and the game was released in 2006. It is most popular with children, with 56 per cent of its 200 million monthly users under the age of 13. Roblox is an online gaming platform which allows users to develop their own mini-games, which others can then play.
The account added: “We’re hoping that the site will be back up as soon as possible – but it could take longer depending on the damage.” What is Roblox?
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